Bloomberg BusinessWeek, Apr 24, 2017

choi

Janet Lorin, Things Go Better with 67 Million Coke Shares.
https://www.bloomberg.com/news/a ... ese-colleges-richer

Quote:

"the Lettie Pate Evans Foundation, which holds the stock in trust for the schools [beneficiaries] and has provided them with hundreds of millions of dollars in dividend income over decades [paid out annually].

"the college fiscal year ended in June, which was a tough one for most endowments—they lost about 2 percent on average [due to loss in investment].

"Evans's first husband, Joseph Whitehead, was an original bottler of the soft drink. After he died from pneumonia at age 42, she took over his Atlanta-based bottling business, which was separate from Coca-Cola.

"When Evans died in 1953, she left assets worth $7 million to her foundation. It now has 67 million shares worth almost $3 billion, which are 95 percent of its assets. In the past decade, Coca-Cola stock has increased in price by more than two-thirds, to about $43.

Note:
(a) summary underneath the title in print: A gift of dividends give Southern colleges an annual jolt of income

(b)
(i) Lettie Pate Whitehead Evan
shttps://en.wikipedia.org/wiki/Lettie_Pate_Whitehead_Evans
(1872-1953 (born and died in Virginia); born Letitia Pate)

Quote: "Joseph Whitehead and an associate approached The Coca-Cola Company with the idea of bottling their beverages. The company granted Joseph Whitehead and his associate an exclusive contract. The Whitehead family moved to Atlanta in 1903 in order to expand their thriving bottling business. * * * In 1906, Joseph Brown Whitehead unexpectedly died from pneumonia while on a trip visiting Lettie's parents. Lettie, age 34 and with two young sons (Joseph Jr and Conkey), immediately took over the family's business affairs and real estate assets. * * * Lettie remarried to Colonel Arthur Kelly Evans, a retired Canadian Army officer, in 1913. * * * In 1919, the [Robert] Woodruff family purchased Coca-Cola from Asa Candler * * * In 1934, Lettie sold the bottling operation (which by then had grown to over 1000 bottling plants) back to the Coca-Cola Company in exchange for stock. She was appointed to the Coca-Cola Company's Board of Directors. She was one of the first women to serve on the board of directors for any major American corporation, and remained on the board for more than two decades.

(ii)
(A) Laetitia (given name)
https://en.wikipedia.org/wiki/Laetitia_(given_name)
("a girl's name that is quite popular in the south of France and is also used in Québec. It is originally a Latin name Lætitia")
(B) Laetitia (goddess)
https://en.wikipedia.org/wiki/Laetitia_(goddess)